As a key player in China’s automotive industry, BAIC Group operates a comprehensive business portfolio covering passenger vehicles, commercial vehicles, and new energy vehicles. With a diverse lineup of proprietary and joint-venture brands, it boasts a rich product matrix and extensive market presence. Amid the wave of intelligent and connected transformation, BAIC has continuously increased R&D investment, focusing on core areas such as intelligent cabins and intelligent driving. It is committed to enhancing vehicle digitalization and user experience, striving to deliver smarter and more convenient mobility lifestyles for consumers. 

Carota has maintained long-term in-depth cooperation with BAIC. Previously, we provided OTA-related testing services for the BAIC Magic Cube model, conducting comprehensive verification on critical capabilities including vehicle OTA upgrade processes and functional stability. Leveraging our stable and compliant technological advantages, we have effectively supported BAIC in full-vehicle software lifecycle management and iterative upgrades of intelligent features. Recently, Carota will supply a production-grade, embedded in-vehicle browser solution tailored to BAIC’s full-platform smart cockpit architecture. Seamlessly integrated into the cabin system, the solution delivers smooth interaction, efficient loading, and cost optimization. It enables users to access information, connect to ecosystems, and experience scenario-based services more conveniently in the vehicle, further enhancing the practicality and technological appeal of the intelligent cabin. 

Smart cockpit browser product positioning and value

This partnership marks the continuation and upgrade of the cooperative relationship between the two sides. Moving forward, Carota will continue to support BAIC in implementing its intelligent strategy with mature software technologies and service capabilities. The two parties will further explore innovations in the field of intelligent connectivity, jointly develop superior intelligent mobility products, deliver exceptional driving experiences to users, and empower the high-quality development of China’s intelligent automotive industry.